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Bombay Fashions Press Release

Bombay Fashions (www.bombayfashions.com) is proud to introduce the Bella Collection, the latest fashion accessories collection from Bombay Fashions.  With a large selection of cuffs, bracelets, bangles, earrings, necklaces, scarves, skirts, tunics, handbags, and more, Bombay Fashions boasts eclectic rare finds at prices that everyone can afford.  The level of customer service the company provides cannot be compared. Each client is catered to as they are top priority.  

Bombay Fashions is celebrating its 11th anniversary as the largest online retailer for Indian imitation jewelry and accessories headquartered in Michigan. With the Bella Collection, it now offers on-trend fashion forward must-haves.   It all started in 2000 when creator and owner Rupee Lota noticed the huge trend in fashion e-commerce.  Born in India, Rupee draws inspiration from the colors and beauty of the culture she grew up in.  Upon moving to the United States as a child, Rupee always maintained ties to her heritage by surrounding herself in the kind of pieces she would see her mother and every day women wear on the streets of India.   Armed with this aesthetic passion and online business savvy, Rupee decided to start her own site and Bombay Fashions was born. 

Years later, pieces bought from her site deck the arms and necks of US Senators, have been delivered to the White House, and are sought after by every demographic of women from teens to the more mature consumer.  Though the site still maintains traditional Indian collections, the Bella Collection is Bombay Fashions’ way of reaching out to a larger consumer base with pieces that can be worn with jeans and a tee shirt or dressed up.  With an average price point of $20.00, Bombay Fashions offers quality accessories that are trendy and affordable.  Offering shopping amenities like 30 day return/exchange, live chat, and free shipping on orders of $29.99, Bombay Fashions is not only thriving in this economy, it is growing!